Saaten-Union: Haferkongress 2020 | Interview M. Hannsbauer, Bereichsleiter Hafer, Bühler AG, UzwilOn February 23, 2020 by Raul Dinwiddie
SAATEN-UNION – Breeding is the future I am Mathias Hannsbauer from the
Bühler company. Together with the SAATEN-UNION we organized the
Oat Convention in Braunschweig 2020. This is a fantastic event where we had about
70 customers from the entire oat industry. Today I spoke about the trends and what’s going on in the oat industry worldwide.
I briefly discussed the most important Topix. What we generally see is:
The oat market is growing worldwide! In some regions more than in others,
but generally between five and six percent a year.
The strong growth markets are clearly Asia, but also in Africa we see
that oat consumption is increasing. The big trends in oats are the differrent drinks, that you can make from the oats.
And then functional foods, that offer added value in addition to
“Just eat” – let’s put it this way. SAATEN-UNION – Breeding is the future